Healthy food pricing incentives have emerged as a promising strategy to improve nutrition. We define a healthy food pricing incentive as a monetary award that reduces the price of healthy foods, making them more affordable.
This report updates what is known about incentives and their effectiveness. It describes the design features of incentive programs (e.g. incentive amount, how to provide it, where it can be used) and explores what features may be associated with significant impacts on healthy food consumption and purchases.